Have you ever wondered if you should start creating social accounts for your business? Well, if you are still asking yourself this question then you are late on the train. Social media is one of the most powerful ways to connect people. What better way to use these platforms than to connect PEOPLE to your BUISNESS? Here we are going to share with you WHY social media marketing will be beneficial for you.
“According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites.” Imagine having your business receive 80% more traffic on your website. That means a world of a difference for the traffic you would receive in business transactions.
Increased Brand Recognition
Using social networks as a method of sharing your brands voice and personality makes it possible for your customers to connect with you. On the other hand a consumer might have their first interaction with your brand when scrolling down their Instagram or Facebook feed.
More Opportunities to Convert
Every time a customer sees you post or advertisement on a social network platform it increases their likely hood of converting that interaction into a sale. As you build up your following you have access to old customers and new customers. Each post you share increase the likely hood of your followers converting.