EMPOWERING BRANDS WITH DATA-DRIVEN
MARKETING & ATTENTION-WINNING SOLUTIONS
our attention-winning solutions resonate and effectively engage audiences no matter what your marketing objective may be: engagement rates, lift in brand metrics, in-store traffic or more.
Traditionally, Radio Doesn’t Work.
That’s why our approach to radio advertising is anything but traditional. For the past 18 years, Marketing Architects indisputably wrote the blueprint for direct response marketing on radio.
If you heard an 800 number in an ad, yup… that was us. We brought marketing accountability to a media channel thought to be on the verge of extinction.
And we’ve never stopped thickening the awesome sauce driving our clients’ growth.
Digital marketing is the new, shiny object. Sure, it’s not going anywhere, but neither is radio advertising. In fact, the Internet is making radio better. We’ve been hammering away with our direct response marketing know-how to marry the best of digital with audio. Today we’re ushering in yet another radio renaissance.
Through radio, we’re helping you prove market viability and scalability in less time for less money than anyone else.
Pandora has been personalizing the listening experience for over a decade, developing first-in-class methods to cultivate quality audiences for advertisers. With over 80M active people persistently logged-in on a monthly basis, we observe over 1 billion data points every day. This is the power of our logged-in user base. Our listener data is always informing and updating Pandora’s targeting capabilities. That’s how we ensure our partners are engaging with the most relevant, high-value audiences.
Pandora provides quality, scale and simplicity for reaching audiences. With a 100% registered user base, we combine our rich 1st, 2nd and 3rd-party data to deliver highly engaged target audiences. We have over 700 audience segments to date.
Whether you want to reach fitness-driven moms in Atlanta or mobile Gen Z in Sioux Falls, Pandora’s targeting platform allows us to zero in on your audience. This precision targeting, combined with our massive scale, makes your ad dollars go further. So every impression is a smart impression. The proof is in the data. More of who you want.
Whether you’re a national brand wanting to target locally, the hospital down the street, or the grocery store on the corner, Pandora understands the challenges faced by businesses of all sizes.
Pandora is an effective local advertising solution, leveraging the power of our logged-in user base to target only the local listeners you want to reach, without any waste. And with audio, video, display and custom content solutions, Pandora helps you check every box on a media plan.